Caffeinated ideas and views on marketing communications

twitter influence measurement tools

Got clout?

I am not sure if it is just another way to establish your influence or another popularity measure on Twitter, but now there are several tools to measure your rank and influence on Twitter.

This post from CIO presents five options to measure your Twitter clout.:

Two other tools not mentioned in the article are:

I tested my score on a couple of these.  I liked both Twitter Grader and Klout,  although they do not coincide. According to Twitter Grader I have a 95 out of 100 whereas on Klout it is 25. Hmm…

I did not like Twitter Score.  Twinfluence tells you who has the most followers and does not really help you with your own effectiveness.

In my opinion, the most important measure for your communications effectiveness is how often you are being re-tweeted. If you share good material, people will share it.

Did you try any of the above? What is your take?

About Deborah Brody

Deborah Brody writes and edits anything related to marketing communications. Most blog posts are written under the influence of caffeine.

image_pdfimage_print

Contact us today to learn how to improve your marketing and communications.