Caffeinated ideas and views on marketing communications

ubiquitous words

Did that commercial just go boom?

Have you ever noticed how certain words or phrases seem to become ubiquitous? Sometimes it is because of a movie (“dude” became very very popular after Bill and Ted’s Excellent Adventure). Sometimes it is because of a TV show. Sometimes, I am just not sure.

I heard a commercial on the radio the other day for a cell phone company, where one of the guys was saying “Boom!” and the other other guy replies: “Stop saying that!” And the other guy goes on “Boom, and there it was.” I can’t remember the words verbatim, but it was all about boom.

And then I started to see/hear boom everywhere, including this commercial for  Miracle-Gro Potting Soil:


Notice the last word in the commercial.

Boom!

I bet you start noticing boom all over the place. If you find a good one, share it here in the comments.

About Deborah Brody

Deborah Brody writes and edits anything related to marketing communications. Most blog posts are written under the influence of caffeine.

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