4 thoughts on “How not to do email marketing”

  1. Receiving spam, marketing and scam emails is very annoying. The best way to deal with it is to block those emails. Thank you for giving us information on what makes those emails look and act like spam.

  2. Our not for profit organisation has received almost 100 in the last few days. We have asked them to stop.

    Note that if they are emailing direct to your name, (e.g. joebloggs@mycompany.com) as they are doing with our staff, then they are in breach of GDPR regulations. If they don’t stop as soon as possible then they will be reported to the Information Commissioners Office.

    The maximum fine for a GDPR breach is 4% of annual global turnover or 10 million Euros, whichever is higher.

    1. Deborah Brody

      Thank you for commenting. I am very interested to know that others have also received the barrage of emails. In the US, there is little to be done about SPAM. If this outfit, in spite of being beholden to GDPR rules, thinks that this is a good way to reach people, I think I’ve proven my point that they do not understand how to do email marketing.

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