How not to do p.r.

Public relations practitioners are generally good about getting their pitch across. There are those who do it with a soft touch, and then there is this story I had to share with you: I found it through Peter Shankman’s twitter feed, regarding a woman who calls herself a PR person, but is really a list provider/spammer. And she’s nasty (probably bitter).  Public relations is about building positive relations with your target audience, generally using media as a go-between. Insulting the media is never a good idea!!!!


About Deborah Brody

Deborah Brody writes and edits anything related to marketing communications. Most blog posts are written under the influence of caffeine.

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