Websites

Today, it is imperative to have a website. No doubt. However, just having a website is not enough. In the last few days, I have been doing research for a trip, and have come across several great websites, but also, some not so great websites. What makes a great website? I will give you my breakdown:

  • Easy to navigate (this means no funky/weird pull down menus or navigation that is not available on every page)
  • All the necessary information is readily available (contacts, address, etc) and easily accessible
  • Updated regularly (no 2006 information for instance)
  • Aesthetically pleasing–not busy or dated
  • No dead links or pages
  • Looks professional
  • Not overly busy or with screaming graphics
  • Not too much  flash and no sound

It would be useful for website owners to have someone look at their website from the “outside.” Sometimes you forget the user!

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About Deborah Brody

Deborah Brody writes and edits anything related to marketing communications. Most blog posts are written under the influence of caffeine.

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